Google Panda 4.2 Quietly Rolled Out This Weekend

After about 10 long months of waiting, Google has finally announced a new Panda refresh which began rolling out this weekend.

According to Search Engine Land, the new update codenamed Panda 4.2 will take months to roll out completely, which is uncharacteristic of Panda Updates. But Google confirmed that the update is happening incredibly slowly so […]

Hindi Google Website Targets Non-English Speaking Users in India

Google has announced a new Hindi-language website in an effort to add 300 million potential internet users in India by 2017, ZDNet is reporting.

The Hindi Google website, www.hindiweb.com, which features a Hindi-language voice search and keyboard settings, is just the first step in the company’s plans of bridging the “linguistic digital divide” in India. The […]

Google’s Head of Web Spam Matt Cutts Extends Leave Into 2015

Many are wondering, “Is Matt Cutts finally done with web spam fighting?” Will he ever return to Google?

The 14-year veteran at Google has been on leave since July, with the intent of coming back in October this year. However, Cutts said his team was doing great by themselves and his break from the company has […]

Animated GIF Filter Comes to Bing Images

GIFs, the Harry Potter-style animated images, have gained a newfound popularity since social networking sites like Google+ and Twitter announced support for the format.

And now, Bing is jumping on the bandwagon with its new Bing Images filter, which lets users only see animated images in the search results.

So, if you want to find moving pictures […]

Mobile User Experience Could Be a New Google Ranking Signal

Not long ago, Google has announced HTTPS as a new ranking signal. And now, it seems the search engine firm is also looking at adding mobile user experience into its ranking algorithm.

Well, at least, that’s what Google engineer Gary Illyes hinted at. Barry Schwartz of Search Engine Land reported that, at Search Marketing Expo East, […]

Yahoo Directory to Retire Before the New Year

Yahoo Directory, a 20-year old service that has helped users explore the internet since the early days online, will sunset December 31.

Yahoo! Inc. is shifting its focus on its core products – search, communications, digital magazines and video. The company says they aim to deliver the best experience for their users. In order to do […]

Google Dumps Mandatory Google Plus Signup for New Users

For more two and a half years, Google has enforced a mandatory Google Plus signup for new users enrolling in Gmail, YouTube and other Google products. This hard-selling of Google’s social network is becoming softer, though.

Earlier this month, Google has quietly abandoned the requirement that new users signing up for a Google account must create […]

Bing Ads Dynamic Sitelinks Are Now Available in the U.S.

The new Bing Ads Dynamic Sitelinks rolled out Thursday, just months after Google introduced introduced the same feature in July.

Dynamic sitelinks, annotations automatically generated from an advertiser’s ad copy, give ads more real estate in SERPs. Not only that, they also help increase click-through rates for advertisers by providing more relevant and specific information about […]

Google Highlights Extensions for AdWords Mobile Search Ads

Google announced Wednesday that extensions will take the place of the second line of ad text for AdWords mobile search ads.

The move is said to “make it easier and faster for consumers to find things they are searching for, while on the go.”

Since the ad text doesn’t fit smaller screens the same way they do […]

Google Authorship Disappears from Search Results

It’s official: Google authorship is now completely dropped from search results.

In a Google+ post last Friday, webmaster trends analysts John Mueller said Google has “made the difficult decision to stop showing authorship in search results.”

Mueller said several tests show that, in general, removing authorship does not reduce traffic to sites nor increase clicks on ads. […]

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