Implementing a Referral Marketing Campaign

With the explosion of digital marketing channels, the opportunities for referral marketing have become virtually limitless. The only problem is implementing a referral program is easier said than done.

Word of mouth isn’t a guaranteed customer response no matter the quality of your product or service. So in order to leverage its power for driving traffic […]

Why Your Business Should Capitalise on Referrals

How many people do you know who purchase something just because they saw it in the ads? Probably not too many.

As end consumers ourselves, we make sure any product or service we purchase is worth the cost. So we turn to our family and friends, as well as to reviews and blogs, for an affirmation […]

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