What Brands Still Don’t Get About Influencer Marketing

Influencer marketing is quickly becoming the go-to tool for many brands today, even for small businesses. For those unaware, this is a new marketing practice where brands pay influencers to pitch their products to millions of millennial followers.

It makes total sense. For marketers who are not digital natives, there are a lot of content marketing […]

Reasons Influencer Marketing Can Supercharge Your Small Business

The typical consumer sees hundreds of ads every day, anywhere he goes. With various channels now being used to market brands, small business owners are growing weary of their own promotional efforts. It seems that they are lost, i.e., becoming a blip in the noise. Without much experience, they always spend their huge budgets on […]

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