Google Now Lets You Manage Multiple AdWords Accounts At Once

The days of opening a number of browsers to manage multiple AdWords accounts are over. Now, you don’t have to log in separately to view your Google accounts at the same time.

Last Friday, October 31st, Google announced a new, simplified workflow that will enable advertisers and agencies to “toggle between multiple AdWords accounts without having […]

New Updates to Twitter’s Tailored Audiences

On Tuesday, Twitter Inc. released new tools to help users to create, manage and activate tailored audiences more easily.

Among the key features of the update are audience list upload capability, better management tools, improved targeting options and new supported ID types for creating audiences, specifically mobile phone numbers and advertising IDs on both iOS and […]

Bing Ads Change History Page Gets a Refresh

Bing Ads announced Friday a couple of significant usability and performance enhancements to its change history page.

The Bing Ads Change History tab, which is located in the Campaigns page, provides advertisers with an instant visual picture of how the changes they make affect their campaign’s performance. The reporting tool pairs campaign performance with the changes […]

Have You Made the Switch to Search Network with Display Select Yet?

As Google announced earlier in August, all “Search and Display Networks” campaigns will be automatically upgraded to the new “Search Network with Display Select” starting next week.

Google recommends advertisers do the upgrade themselves before September 16th, so they can set up their campaigns as they like and get better results right away. Otherwise, their campaigns […]

New Bing Ads Editor Features Negative Keyword Library in Version 10.5

To all Bing Ads Editor users, here’s fantastic news for you:

Your desktop multi-campaign management tool is getting dressed up with new powerful features including a negative keyword library, refined ad scheduling and zip code targeting.

The Bing Ads team announced on August 21st that the upcoming Editor v10.5 will also come with advanced sync, import and export […]

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