How to Start and Grow a Successful Business on a Small Budget

A limited budget is one of the common barriers to entrepreneurship, especially when the product that’s being created is capital intensive.

Nevertheless, we always hear of successful entrepreneurs who prove that it’s possible to start a business with very little funding – even in this day where the competition is as tight as ever.

So if you […]

Starting a Business? Here are 4 Ways to Ensure Profitability and Success

A lot has been said about how to successfully get a business up and running. Yet still, succeeding as a startup is never guaranteed. Despite having the necessary capital and an impressive business plan, not too many entrepreneurs survive once they bring their product to market.

If you are planning to start your own venture, you […]

4 Ways to Take Your Content Marketing Game Up a Notch

Countless studies and surveys have already been conducted to figure out the perfect recipe for creating engaging content, and yet it still remains the biggest challenge marketers are facing until now.

Despite the significant increase in overall content marketing production and budgets, marketers are still struggling to produce the kind of content that appeals to and […]

The Surprising Key to Startup Growth and Success

Once you have a business up and running, the only logical thing to do next is to grow. For a few lucky ones, this may come easily. But for the majority of entrepreneurs, growing is a truly painstaking process.

As such, many believe the secret to startup success is being shatterproof. But these days it is […]

Tips on Using Video to Guide Customers Through the Sales Funnel

Video has become the most easily consumed form of content, and by now you are probably using it to rake in more sales. Odds are you already have an introductory video on your website or on Facebook to showcase your company culture and educate potential customers about your product.

That’s a great way to make a […]

To Create a Great Product, Listen to Your Target Market

The best products are rarely created in a straightforward fashion – from conception to fruition. If anything, entrepreneurs often find the “magic formula” only after several failed attempts.

Problem is every phase of trial and error costs a lot of time, energy and money. So the sooner you get it right, the better. The secret to […]

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