Social media marketing startup Tiger Pistol has raised $3.1 million in a Series A funding. The Australian company, which joined the Silicon Valley family late last year, hopes to expand its reach in the United States with its new funding.

Tiger Pistol: One of Facebook’s Trusted Promotional Platform

Tiger Pistol offers social media marketing tools to help small businesses gain insights on their social media performance, including their reputations on Facebook, Twitter, Google+, Instagram, Pinterest, LinkedIn, Yelp, Tripadvisor, and many more.

Hailed as one of the few Facebook’s Preferred Marketing Developer Program in 2013, Tiger Pistol is confident that they’re making big waves with their effective marketing tools. Its patent pending technology has wowed the tech giant with its “community learning engine” that relies on the power of collective assessment and performance configuration of users.

Tiger Pistol Small Business Packages

Tiger Pistol is offering two simple solutions for small businesses that are struggling to get found by prospective customers. Its team of marketing experts provides the “Do it For You” and “Do it Yourself” packages.

The DFY package is designed to help small business operators get their business known through its initiative to provide specialists and support team who can do the job of marketing for them. The latter package, as what it’s called, is for self-reliant small business operators who want to take control of their social media performance. The DIY version provides owners with a plan of marketing activities that they should follow based from the success of other small businesses.

Every fourteen days, Tiger Pistol will review the user’s performance dashboard so the user and specialist can discuss and come up with another marketing strategies and opportunities for the next two weeks. Based from the business’ profile such as its type, location, target audience, and characteristics, the marketing platform will design a customised program for the business that can generate effective, favourable results.

Tiger Pistol’s Name Origin

The company got its unusual name after the Tiger Pistol Shrimp, a type of snapping shrimp that can trigger giant, powerful wave of bubbles to stun nearby threats. Just like a tiger pistol shrimp, the company wants to live by the concept that a business doesn’t have to be big to make a big impact in the market.